How numbers optimise your strategy

As a financial-strategic advisor Forsite coaches companies, amongst others in M&A and financing activities. BrightAnalytics is a practical tool for monitoring and analysing numbers. For customers it’s a platform that can be set up quickly and that gives them an easy insight into financial and operational data.

Managers have all the tools at their disposal to consult the figures ad hoc without having to call in the accountant or CFO. It alleviates the pressure on staff.

Mario Van Gasse 

Forsite advises and coaches SMEs and multinationals on a financial-strategic level and specialises in M&A (mergers & acquisitions). Customers often have ambitious growth plans in which takeovers play a central role. “To realise this growth in a smooth and controlled way we advise the use of BrightAnalytics. The reason is simple: as an overarching reporting platform it selects and processes data from the various existing systems. There’s no need to wait for the implementation of a certain ERP or accounting software. BrightAnalytics makes it easy to collect and interpret up-to-date figures from different sources, across a group’s participations.”


Practical insights

Wim Folens of Forsite has been familiar with BrightAnalytics from day one. He was a pilot user of the beta version. In his capacity as CFO at Accent he was looking for a more efficient alternative to Excel for making numbers more transparent and establishing reports. “BrightAnalytics has its origins in practice and it shows to this day: the platform satisfies the needs of management, regardless of the company’s size or the industry in which it operates.”


Less time pressure

For Forsite, BrightAnalytics is not only a reporting but also a controlling tool. In the wake of the takeover it is the perfect support tool for the executive level. “With a single click managers have a tool at their disposal to examine the numbers in detail and take timely action if necessary. They have access to all data, independent from anyone else. This gives them a good overview and invisible monitoring. Moreover, this also alleviates the stress levels of those working in the financial department because there is no more time pressure to align the accounting packages or ERP systems.”


Simplicity for start-ups and multinationals

Wim and his colleagues Mario Van Gasse and Dries Bossuyt make up Forsite. Their customers are large and medium-sized companies but also start-ups who are still fine-tuning their organisation. Mario Van Gasse: “The more different companies, business units, closing dates and accounting systems are involved, the higher the added value of BrightAnalytics. It combines large and small systems into a simple and transparent reporting tool.”


Compatible with all software

Forsite recommends BrightAnalytics in a variety of cases. The one thing they have in common is fast implementation. Wim Folens: “This is precisely because there is no need to migrate various accounting systems. BrightAnalytics forms an additional layer on top of the existing software packages. It retrieves accurate and current data from different locations and brings them together in transparent reports.”


Myriad possibilities

Mario Van Gasse: “The biggest compliment for BrightAnalytics is the fact that our customers continue to use the platform.” Whether or not companies derive maximum benefit from BrightAnalytics largely depends on the input. “If a company keeps detailed records per site or location then the reporting and comparison possibilities are endless.”


The advantages of BrightAnalytics according to Forsite

  1. Act faster with M&A or private investments
  2. Easy to use and interpret
  3. Less pressure on staff involved in a buy & build program
  4. Automatic overview of data from various systems


Focus on M&A

In the coming years Forsite aims to further enhance its profile through a focus on M&A.
“In this regard BrightAnalytics may prove extremely valuable to our ambitious customers. The platform creates a strong foundation they can build on, especially if the company is in full expansion. We have complete faith in the system and we see the advantages it brings every single day”, Wim and Mario conclude.

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